Fope presents Eka Tiny in Basel
This Italian brand is acknowledged as one of the leading innovators in the jewellery industry. Headquartered in Vicenza, the manufacture is primarily renowned for its signature collection, “Flex’it”, a patented flexible gold weave with a spring system concealed invisibly inside it. The Eka Tiny Flex’it collection is brand new this year. The flexible gold weave enables Fope to fabricate these especially slim bracelets, which were formerly not technically feasible. Many months of developmental work were necessary to mature these bracelets for serial manufacturing. Now they celebrate their world premiere in Basel. “Baselworld is always the year’s most important show for Fope because this event attracts the majority of our international customers”, says Fope’s Marketing Director Giulia Cazzola, who directs the manufacture in the fourth generation. “Baselworld remains our key date. It gives us opportunities to meet our best customers, to show them our latest new products, and to discuss strategies for the new year.”
Giulia Cazzola directs Fope, the Italian jewellery manufactory, in the 4th generation.