June 25, 2019
Reintroduction of a legend
Back in the early 1930s the Autavia dashboard timer made its debut from Heuer, which continued to create the timer from 1933 to 1957. The original timepiece was built for both automobile racing dashboard instruments and cockpits. Its name is also a combination of those two fields. However, when the instrument was no longer made, Jack Heuer turned the Autavia into a chronograph wristwatch that he introduced in 1962. It was produced for just over 20 years until 1985 and never again presented as a complete collection – until now. At Baselworld, TAG Heuer introduced the Autavia as a new pillar of the brand’s timepiece collections.
Totally revamped but yet still carrying inspiration from the original Autavia, the new collection boasts state-of-the-art timing with vintage designs and avant-garde materials. In fact, the new collection uses the proprietary TAG Heuer Isograph carbon-composite hairspring that is shock resistant, anti-magnetic and unaffected by gravity. The automatic Calibre 5 housed within the new Autavia watch beats at 4 Hz and offers 38 hours of power reserve. According to TAG Heuer, the name ‘Isograph’ is derived from the Greek word ‘iso’, which means ‘equal’ and refers to the “stable and consistent movement of the component”.
The Autavia collection launches with a 42 mm three-hand watch with Super-LumiNova hands and numerals on a rich blue dial. The chronometer-certified watch offers a date indication at 6 o’clock on the dial and features a bi-directional bezel of blue ceramic. The case, water-resistant to 100 metres, and lugs are made of stainless steel, while the bevelled finish of the lugs recalls the Autavia watch from the 1960s. The watch is offered with either a rich brown vintage-style leather strap or an interchangeable steel bracelet. The case back features a propeller image etched into it.
Hall & Stand
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