April 30, 2019
Skulls and flowers
“We are bridging the gap between tradition and fashion,” says Simon Wolf, CEO of Wolf. Tradition is represented by the history of this family business, which has been in existence since 1834 and is now in its fifth generation. For the better part of two centuries, Wolf has been creating luxury leather goods, specialising in jewellery cases, watch boxes and watch winders. The themes of innovation and fashion are reflected in the company’s portfolio, which Wolf has been presenting in all its diversity at Baselworld.
Among the attractions at Wolf’s stand was the Memento Mori collection. The Latin phrase memento mori means ‘remember death’. “It is a phrase calling us to not forget that we are here on Earth for only a short time and that we must celebrate being alive,” explains Simon Wolf. The collection includes a single and double winder together with a matching eight-piece watch box and a single or triple watch roll for extra storage. The smooth black leather exterior with skull embroidery establishes the link to the collection’s overarching theme. The interior is covered with black micro-suede.
From black to colourful: Zoe Wolf wants to capture the decorative style of Art Nouveau in the design of the jewellery box collection. The elegant floral embroidery is unlike anything Wolf has produced to date, says the company. The collection includes a medium and large jewellery case, and two travel accessories with rich indigo, mink, and forest green velvet exteriors.
Hall & Stand
- 1.1 | LP15